Complete Crisis Communications – How to lead when things go wrong

Being able to communicate clearly and convincingly in a crisis has always been vital for leaders and organisations.

The COVID-19 pandemic showed us that getting things right under pressure can often be a matter of life and death. In this interactive course, we look at a range of real-life crisis scenarios and discuss how we can use successful communications techniques in our own work.

At the Civil Service College, we tailor our courses to each attendee’s role and organisation, ensuring that each delegate gets the most out of the training. Our courses and trainers are continuously updated and evaluated to ensure that we are always delivering the best service possible.

Key Training Features

Who Can Attend

Learning Outcomes

Key Training Features:

• How to exhibit the key elements of a successful response to any crisis: honesty, transparency, accountability and consistency.
• Bad news travels fast – there was never a time when sticking your head in the sand was the right response to a crisis.
• How to communicate early, clearly and often in the age of social media.
• Always expect the unexpected – we’ll discuss how proper planning can make managing a crisis less chaotic, and less dangerous to the reputation of your organisation.

Who Can Attend:

Anyone who has a role, or interest, in their organisation’s communications team. And anyone with an interest in developing their resilience and coping with high-stakes, high-pressure working environments.

Learning Outcomes:

• Develop a crisis communications plan for your own organisation.
• Deal with media during a crisis.
• Brief and prepare senior leaders and executives during times of crisis.
• Craft a meaningful apology that moves your organisation forwards.
• Cope with high-stakes, high-pressure working environments.