For teams whose updates, campaigns or internal messages are being ignored, misunderstood or bounced around.

Key Topics Covered:

• Welcome, goals and a live poll on the biggest communication challenge.
• Why messages fail: clarity, timing, channel, tone and audience.
• Reviewing a weak message and rewriting it for a real audience.
• Discussing what makes a message stick in public service settings.
• Building a message framework for one live example, with commitments and takeaways.

Audience:

• Managers
• Comms Leads
• Project Leads
• Team members who brief stakeholders

Key Outcome:

Participants leave able to write clearer messages, choose the right channel and shape communications for a real audience.