Demystifying Data: Maximinsing Its Value

By: Andrea Daniels, Head of Strategic Marketing British Council

"There were 5 exabytes* of information created by the entire world between the dawn of civilization and 2003. Now that same amount is created every two days" Eric Schmidt CEO Google... 

*1 Billion gigabytes or 1,000,000,000,000,000,000 bytes

Maximising Data


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