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Running a Press Office
Now with the flexible option to be delivered in a virtual online classroom and soon to return, face to face training.
Running a Press office takes a great deal of research which means having to sort out facts from fiction. Honing these skills allows for accurate campaign building, allowing for the correct information to get out into the public. Participants will learn what exactly goes on within a press office, from technical process to general daily life. This course will dive into how to run an effective press office by looking at case studies and iterative practice.
This press office training will give participants insight into the principles, functions and processes behind the operation of an effective press office. The course will outline examples of successful press offices while also demonstrating – through real-world examples – how core principles and practices can be adapted to work in a multitude of challenging scenarios.
UKCS staff at SCS1 and SCS2 level, as SEO and HEO level who are going into media management roles. E.g. diplomats with postings covering media responsibilities, non-UK officials looking to establish or run effective press office functions.
Participants will leave with a firm understanding of the processes which are needed to run an effective press office. New skills will be developed in conjunction to social media, research, press release creation and data interpretation, analyses and presentation.
16:07 - 22:07
£595 + VAT
St James's London, London
Civil Service College can deliver In-House training within your organisation that is exactly tailored to meet your individual training requirements.
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