Speechwriting

“I have got a lot from today's course which will help me deliver key messages at a critical time of change.”

Wilshire Fire and Rescue Service

Speeches have always been one of history’s most powerful forms of communication. From Churchill to Obama, from Emmeline Pankhurst to Hillary Clinton - speeches have always been, and will continue to be, one of the greatest tools of message delivery. Although each speechwriter has a different purpose, what all great speechwriters have in common is a clear vision and clear message.

It is therefore vital to get them right as when they go wrong they are at best, a lost opportunity and at worst, an unmitigated disaster. With such high stakes at a time where more speeches are required than ever before, as well as seen by thousands of people all around the word via social media outlets and video streaming platforms, the prospect of having to write and deliver one incites fear like little else.

This course helps delegates to understand how to put together a compelling speech that powerfully communicates the message. With practical frameworks, case study analysis and iterative practice, this training course helps delegates to understand how to think about the different dimensions of the speechwriting process. Armed with that knowledge, they will be able to craft speeches that people remember.

Speechwriting is an incredibly popular course within our Professional Development Skills series. At Civil Service College, we pride ourselves on our ability to tailor our courses to each attendee’s role and organisations, ensuring that each delegate gets the most out of the training. Our courses and trainers are continuously updated and evaluated to ensure that we are always delivering the best service possible.  


Key features of the course include:

  • Preparing to write: developing your topic and structuring your content
  • A powerful beginning and a memorable end: introductions and conclusions.
  • Getting personal: how to use references, jokes, stories and the odd statistic.
  • Writing to speak: speeches that sound like they should be spoken.
  • Speeches of character: how to add personality to your speeches.
  • Inspiration from history's best speeches.
  • Analysis of what great speakers do - and what they don't.

Designed for:

This course is designed for senior leaders who are required to give speeches or their speechwriters.


Learning outcomes:

Delegates will have a firm grasp of how to put together a powerful, compelling speech that will effectively communicate their message and better persuade their audiences.

Book

Summary

Duration

10:00 - 17:00

Price

£595 + VAT

Location

St James’s Park, London

Dates

18 May 2017 Book

11 October 2017 Book

Course Trainer

Dennis Marcus

Dennis has obtained extensive experience and knowledge regarding successful communication through his various roles, including his position of Speechwriter for a number of high-profile politicians and business executives.

Read Bio

Dennis Marcus

Dennis helps individuals and organisations across a range of sectors identify and define their mission and establish strategy through the application of storytelling. He uses the perspective of stories that are compelling and strongly resonate with their audience can help to create effective strategies, shared organisational goals and help to promote employee motivation.

In the past Dennis has worked as strategist for organisations in a number of sectors, including politics charities and business across a variety of competencies, with a significant emphasis on customer engagement strategies and communications. As part of this work,  he has written scripts and speeches for former Heads of Government and Cabinet Ministers, as well as front bench politicians and leading international business executives.

Dennis studied at Nottingham University and is a fully Certified Teacher of English as a Foreign Language (TEFL).

 


Qualifications:

  • History and German BA: First-class honours degree with a special distinction for spoken German, University of Nottingham 2004-2008
  • A fully Certified Teacher of English as a Foreign Language (TEFL)

“Great course, glad I came and I can see the benefits from the course already.”

Scottish Prison Service

“The course was excellent - Dennis' training was very insightful and useful.”

Newcastle City Council

Civil Service College can deliver In-House training within your organisation that is exactly tailored to meet your individual training requirements.

Book a course

Call 020 8069 9000 to take your booking or for advice on choosing the right course for you.

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